Scan and Go as a competitive advantage in local retail

Local stores in cities such as Düsseldorf, Berlin and Munich are under costs and frequency pressure, while online retail is growing by double digits. Customers expect a fast, seamless shopping experience with the convenience of large platforms. Anyone who wants to survive in the neighborhood combines personal service with digital efficiency.

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Self-checkout via app as a lever for the store

Scan and Go allows you to scan and pay directly with your smartphone, without a classic checkout queue. The technology supplements local consulting expertise with speed and self-determination. If you use the app-based checkout, you'll be out again in just a few minutes. If you want personal contact, you can find it at the service point. The result is freedom of choice that is convincing compared to anonymous online shopping.

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Reduce queues and encourage spontaneous purchases

Long rows slow down smaller floor plans in particular. With self checkout, the payment process takes place on your own device. In concrete terms, this results in fewer traffic jams at bottlenecks, a quieter area and a higher probability of items being carried along. Practical example: In a delicatessen, guests scan cheese, olives and wine themselves, while the team supervises tastings and makes recommendations.

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More sales potential due to higher frequency

A quick checkout increases transactions per hour, particularly between 12:00 to 14:00 and after 17:00. During peak hours, more customers can be served without additional checkout staff. At the same time, app data provides insights into shopping carts, repurchases and high-frequency periods. These observations improve product range planning and promotions at branch level and increase sales potential per square meter.

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Getting started without major technical hurdles

BEEP! works without new devices, without conversion and without previous IT knowledge. A clearly visible QR code at the entrance, a notice on the door and a small stand at the cash register are enough to start. This significantly lowers the barrier to entry and also makes self-checkout attractive for boutiques, kiosks and specialty stores.

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Target mobile first target groups

Young, mobile groups of buyers expect digital payment methods. Checkout via app is standard for them. Anyone who actively promotes Scan and Go is positioning themselves as a modern, customer-oriented brand. In practice, this means clear messages at the point of sale, regular social posts and concrete incentives. An effective example is a 5 percent discount for app payments for defined shopping carts, which increases usage rate and recognition.

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Locally anchored, digitally scalable

Innovation is not a privilege of big chains. Individual stores can also offer a shopping experience that keeps pace, convenience and flexibility with platforms and at the same time strengthens their own identity. The combination of advice, local products and digital service is becoming a unique selling point in the district.

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Next step

BEEP! supports implementation in day-to-day business without restructuring and without additional hardware, with streamlined training for your team. Request a quote now and get started within a few days.

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